Mission

Promoting film culture as a means of expression and reflection on reality.

The National Cinema Museum Association (AMNC) is based in Turin, Italy and is a member of the Board of Founding Members of the National Cinema Museum. Networking with citizens, businesses and institutions, it actively contributes to promoting film culture as a means of expression and reflection on reality. Its activities include the preservation of audio-visual memory, promoting independent cinema, coordinating free screenings in district houses and other cinema- deprived decentralized spaces, and organizing festivals dedicated to issues such as autism, work, integration, detention, and disability. Moreover, AMNC holds workshops dedicated to participatory video, an especially empowering tool for vulnerable people. AMNC collaborates continuously with Emergency and others NGOs in the context of cinema and human rights. AMNC donated the capital collected by founder Maria Adriana Prolo to the National Cinema Museum Foundation. Unique in Italy and among the most important worldwide, the National Cinema Museum is located within Mole Antonelliana in Turin, the symbol of the city.